GSK presents an opportunity for startups working in oral health, women’s health and wellness or in mental resilience. Startups who qualify to be onboarded with GSK on the programme will receive guidance and be offered market opportunities and partnerships.
The Re/Wire Health Studio will invite emerging health and tech companies to work with GSK’s consumer division on diagnostic solutions with the aim of developing better health experiences. Startups who partner with GSK on the programme will receive guidance and be offered market opportunities and partnerships. The studio will focus on three core areas of health – oral health, women’s health and wellness, and mental resilience.
Nick Tate, vice-president at GSK and head of GSK Next, said: “We’re seeing huge disruption and partnership opportunities in the consumer health space and we’re excited about fusing the trusted science and scale of GSK Consumer Healthcare with brilliant new thinkers and makers across everyday health.”
The studio will select six startups to work with, who will have access to R/GA’s services and strategists, technologists, designers and consultants to help them develop their businesses. Startups must be prepared to launch in the US with a minimum viable product or service in development or in-market.